Wool/silk coats, jacquard jackets, neoprene sweatshirts, silk and poplin shirts, classic trousers all create an impressive sense of optical illusion.

Setting the tone are prints that bypass typical geometric patterns in favor of degradé and explosive tridimensional effects. The two souls and two personalities animating the collection co-exist in perfect unison in the combination of luxurious and modern fabrics, along with knits in latest-generation expressions. Same goes to the use of prints and textures which took the center stage at the backdrop of label's Milano Fashion Week runway show ( don't miss the dynamic runway video above). Special attention was given to understanding the shape of material, shaping the clothes to compliment the selected materials. These superhero's of menswear are clad in no doubt modern yet contemporary pieces. It is coveted, yet still refreshing.īelieve it or not with Become A Hero theme, the creative director and his team were inspired by Batman himself.

It is not hyped, and it is not overexposed, which makes it just right. While targeting a younger, yet style conscious buyer ICEBERG designer and his team, still manage to keep that indie sentiment of the brand. However, that is easy to dismiss taking only in consideration countless labels who lost their edge throughout the years. Dating back to the days of Jean-Charles de Castelbajac and his cartoon sweaters. The cool-factor might be eternally stuck to the label due to its heritage. What makes ICEBERG so undeniably cool? The question deserves an intense a study, simply that is the impression we get after each and every ICEBERG menswear show in Milano.

Iceberg clothing 2014